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Celebratory video marks McLaren MP4-12C entry into N. America
Sunday, February 19, 2012 7:03 AM

Celebratory video marks McLaren MP4-12C entry into N. America

NEW YORK: McLaren is celebrating the arrival of the MP4-12C in North America with a video of the car and its first street drives across the continent.

The video was shot in five locations across the United States in some of the key markets where McLaren has dealerships.  Additionally, footage was shot on location at McLaren’s port of entry in Baltimore.

The footage includes the MP4-12C rolling off the cargo vessel Taisko which had just arrived from Britain.

J.F. Musial, Chief Creative Officer of TangentVector, directed and produced the video. Musial recently launched DRIVE, the new YouTube Original Channel focusing on creating original automotive content for the web.

The arrival of the MP4-12C marks the launch of McLaren Automotive in North America. McLaren plans to launch a new model or variant in the North American market each year, expanding its lineup and reaching new enthusiast audiences. 

The MP4-12C is equipped with a 3.8-litre V8 twin turbo engine, which produces 592hp and 600Nm torque.

The sports car, which features no ‘carryover’ component from any other vehicle, is capable of reaching 0-100kph in 3.2 seconds (3.0 if fitted with Pirelli PZero Corsa tyres). 

The 12C’s unique carbon fibre ‘MonoCell’ chassis weighs just over 75kg.

McLaren introduced a carbon fibre monocoque to Formula 1 in 1981 and has produced every one of its road and race car chassis since using the same composite material.

Tony Joseph, McLaren Automotive North America Regional Director said: “This film is exciting as it represents the arrival of McLaren Automotive in North America. We are thrilled to be launching with the 12C, which is such a tremendously innovative car, and we look forward to building a long term future.”

McLaren Automotive is represented by 10 dealerships throughout North America.

The 12C starts selling from US$229,000 (RM697,000) in the United States.



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