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Audi A6 Hybrid launched at jaw-dropping RM280K
Thursday, February 28, 2013 5:05 AM

Audi A6 Hybrid launched at jaw-dropping RM280K

KUALA LUMPUR: Riding on the tax incentives for hybrid cars with engines below 2.0-litre, the newly launched Audi A6 2.0 Hybrid is slaying the competition in the premium Continental large sedan segment with a price of RM280,000 on-the-road without insurance.

This jaw-dropping price looks set to ring up the cash register for local Audi distributor Euromobil Sdn Bhd as a typical non-hybrid luxury Continental model in this segment is usually priced in the RM400K region.

Launched at Audi KL centre tonight, the A6 Hybrid’s 1,984cc turbocharged petrol engine and electric motor combination produces a total system output of 245hp and 480Nm of torque for a speedy acceleration from rest to 100kph in 7.5 seconds and a top speed of 240kph.

Dr Mahathir launching the A6 Hybrid earlier this evening. Standing with him are (from left) DRB-Hicom group director (automotive and defence) Datuk Abdul Harith Abdullah, Mohd Khamil and Euromobil CEO Stanley Tan.

Alone, the 2.0-litre turbo fuel stratified injection engine produces 211bhp and 350Nm of torque while the electric motor, powered by a 38kg lithium ion battery pack, delivers 54hp and 210Nm of torque.

Even for a large vehicle, the A6 Hybrid promises a low fuel consumption of 6.2 litres per 100km which is similar to that of a 1.5-litre compact vehicle.

Weight reduction brought upon the substantial usage of aluminium and high tensile steel besides helping to increase fuel economy and body rigidity, also enhances the A6 Hybrid’s agility and driving pleasure.

As a full hybrid, the A6 Hybrid can even travel at the speeds of up to 100kph purely on electric power with zero emissions, and has a range of 3km at a constant 60kph.

The electric motor is integrated into the 8-speed tiptronic transmission for seamless power delivery whether the A6 Hybrid is running on petrol or electric or a combination of both.
Visually, the A6 Hybrid differs from the non-hybrid A6 variants through 18-inch aluminium turbine wheel design and the hybrid logos on fenders, tailgate and sill panels.

The interior is similar to the non-hybrid A6 except the tachometer has been replaced with a “power meter” that shows the hybrid’s energy usage.

Aside from providing brighter lighting and consuming less energy, the A6 Hybrid’s LED headlights also gives the vehicle a futuristic and high-tech look.

Using an electric air conditioner compressor that is not dependent on engine power, passengers can still enjoy cooling comfort even when the A6 Hybrid's engine shuts down during the fuel saving automatic start/stop phase.

Its multimedia interface (MMI) features satellite navigation plus featuring the MMI touch – an intuitive touch pad which enables the driver to control many functions by tracing the letters on the pad with a finger.

Euromobil also offers a number of attractive multimedia modules, including the optional high-end sound system from Bose and Bluetooth car phone online – an integrated WLAN hotspot and providing access to Google Maps.

At the unveiling of the car by former Prime Minister Tun Dr Mahathir Mohamad, Euromobil chairman Datuk Seri Mohd Khamil Jamil said the introduction of the A6 Hybrid in Malaysia was a testament to Audi’s support of the country’s drive towards Energy Efficient Vehicles and Audi’s commitment to the adoption of green technology in the automotive industry.

“With the introduction of the A6 Hybrid in Malaysia, we hope that the steps taken towards encouraging the implementation of advanced green technology in the automotive industry will help the country to be on par with their neighbouring counterparts, and be more competitive on a global scale,” said Khamil who is also group managing director of DRB-Hicom Bhd.

To support the sales of the latest Audi model in Malaysia, Euromobil has put together a trained team of hybrid support technicians who can attend to the peculiar needs of this type of cars.

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» BMW hybrids undergo hefty price cuts » Audi celebrates five millionth quattro car » New Singapore tax may erode sales of hybrids
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